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SCTE Live Learning: IPTV a.k.a. Video Over IP
Start Date: 08/18/2010
End Date: 08/18/2010
Start Time: 2:00 PM
End Time: 3:00 PM
Location: Online at 2:00 PM Eastern, ZZ
Please note that online registration for this event has closed.
The Cable Industry is preparing for a transformation to an unprecedented era of video-centric technologies and services defined by the Internet's emerging viability as a vehicle for the delivery of video and TV content directly to consumers. We've reached a pivot point that's turning our attention from the Digital Era of TV to the Internet Era of TV. Consumers are embracing the Internet as an always-accessible and personalized channel for content and are beginning to expect the same level of accessibility and personalization from their service providers.
To be successful in the Internet Era of TV, service providers must have the ability to deliver the 3 C's that will ensure consumer satisfaction - content, community and control. One way to achieve this is through the implementation of a multi-screen service management solution that enhances the existing video hardware and CPE ecosystem and helps providers manage and merchandise the “infinite” content necessary for this type of service model using the network resources available to them. 
This presentation will explore industry drivers in the Internet Era of TV, the pain points experienced by service providers, and some potential and practical applications that service providers can offer to delight current subscribers and attract new ones.
David Grubb III, Chief Technology Officer for Motorola Home, a business within Motorola Mobility
Please note that online registration for this event will close at 11:00 am eastern on the day of the event.
The meeting URL will be sent via email 5-7 days prior to the event.
Technical Requirements:
·Windows PC with: Internet Explorer 5.0 or greater, or Firefox 1.0 or greater, or a MAC with Safari web browser 1 or greater
·Macromedia Flash
·Phone line for audio
Registration Fees: Member - price: $0.00
Non-member - price: $29.00
Meeting & Hotel Location: Online

Online at 2:00 PM Eastern, ZZ
For More Information, contact: Susan Parno